This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your information when you use the Service and informs you about your privacy rights and how the law protects you.

We use your Personal Data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation
Words with initial capitalization have meanings defined under the following conditions. These definitions apply whether they appear in singular or plural.

Definitions

• Account: A unique account created for you to access our Service or parts of our Service.
• Affiliate: An entity that controls, is controlled by, or is under common control with a party.
• Company: Refers to ALPHA, Dubai, referred to as "the Company", "We", "Us" or "Our" in this Agreement.
• Cookies: Small files placed on your Device that store browsing data.
• Country: United Arab Emirates.
• Device: Any device that can access the Service such as a computer, cellphone, or tablet.
• Personal Data: Information that relates to an identified or identifiable individual.
• Service: Refers to the Website.
• Service Provider: Any person or company who processes the data on behalf of the Company.
• Usage Data: Data collected automatically during Service usage.
• Website: Refers to ALPHA, accessible at https://alpha.com/
• You: The individual or entity accessing the Service.

Collecting and Using Your Personal Data

Types of Data Collected

• Email address
• First and last name
• Phone number
• Address (including city, state, postal code)
• Usage Data

Usage Data includes:

• IP address
• Browser type/version
• Pages visited
• Time/date of visit
• Mobile device info if applicable

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to:

• Operate the Website
• Remember preferences
• Analyze usage

Types of Cookies:

• Session Cookies (temporary)
• Persistent Cookies (remain after browser is closed)

Use of Your Personal Data

We may use your data to:

• Operate and maintain the Service
• Manage your Account
• Fulfill contracts (e.g., product purchases)
• Contact you (via email, SMS, calls, etc.)
• Provide marketing (if not opted out)
• Offer customer support
• Improve analytics and service
• Conduct legal and business operations

Sharing Your Data

We may share your data with:

• Service providers
• Affiliates
• Business partners
• As part of business transfers (e.g., acquisitions)
• Publicly, if shared in public areas
• With your consent

Retention of Your Data

We retain your data as long as:

• Necessary for stated purposes
• Required to comply with legal obligations
• Needed for internal analytics and security

Transfer of Your Data

Your data may be stored or processed outside your country. We ensure appropriate data protection safeguards are in place.

Delete Your Personal Data

You may:

• Access, amend, or delete your data via your account
• Contact us to request deletion

Note: Some data may be retained as legally required.

Disclosure of Data

We may disclose data to:

• Comply with legal obligations
• Protect company rights or investigate misuse
• During business transactions

Security of Your Data

We use commercially reasonable measures to protect your data but cannot guarantee absolute security.

Children’s Privacy

We do not knowingly collect data from anyone under 13. If we become aware, we delete it promptly.

Links to Other Websites

We are not responsible for third-party websites' privacy practices.

Changes to This Privacy Policy

We may update this Privacy Policy. We’ll notify you via:

• Email (if provided)
• Notice on the Website

Contact Us

• Email: shopatalpha10@gmail.com
• Phone: +971 566 767 658